POWAY, Calif. – Nov.
15, 2011 – Mitchell 1 announces its Manager/ManagerPlus shop management software
for the automotive repair industry was recently named the preferred management system of choice by
O’Reilly Auto Parts, which is one of the largest retailers of
aftermarket auto parts, supplies and accessories in the United States, serving
both the do-it-yourself and professional service provider markets.
Mitchell
1 and O’Reilly Auto Parts joined forces back in early 2002 to create a partnership
to build customer loyalty by helping professional service providers save time
and money by using an electronic parts ordering system. Today, this pairing
gives automotive repair shops electronic access 24/7 to O’Reilly aftermarket
parts, supplies and accessories.
“Mitchell
1 and O’Reilly have had a very successful partnership for over nine years
thanks to the commitment of both companies to facilitate the parts ordering
process,” said Dan Kelley, director of strategic
partnerships for Mitchell 1. “This
alliance has truly innovated the electronic parts ordering arena over the
years, giving tremendous value to both the parts vendor and professional
service provider customers. We would like to thank O’Reilly for this honor and
we look forward to working together for many, many more years to come.”
“O’Reilly
has chosen Mitchell 1 as our Preferred Management System based on their
continued dedication towards development, communications, sales and field
training,” said Tony Bartholomew, vice president of professional sales for
O’Reilly. “Both O’Reilly and Mitchell 1
have the same focus on the professional customer and their success in business,
assisted by having the best in class systems from Mitchell 1.”
Using
Mitchell 1’s Manager/ManagerPlus software, automotive repair shops have the
opportunity to streamline their parts ordering processes to save time and reduce
labor costs. They can write and estimate
using their choice of integrated catalogs and be confident that they are
quoting their customers accurate pricing and be assured the parts are
available. Prices, description and part numbers are automatically transferred
to orders. Mitchell 1 Manager helps repair shops project a professional image,
increase car count, increase revenue per RO, stay competitive and maintain
profitability.
Manager
also seamlessly integrates with Mitchell 1 OnDemand5.com to deliver repair,
TSB, maintenance, parts and labor information. Mitchell 1 has worked closely
with its customers to incorporate productivity enhancing features designed to
increase a shop’s image and bottom line.
About
O’Reilly Automotive, Inc.:
O’Reilly Automotive,
Inc. is one of the largest specialty retailers of automotive aftermarket parts,
tools, supplies, equipment and accessories in the United States, serving both
the do-it-yourself and professional service provider markets. Founded in 1957 by the O’Reilly family, the
Company operated 3,707 stores in 39 states as of September 30, 2011.
About Mitchell 1:
Headquartered
in Poway, California, Mitchell 1 has been the industry standard for quality
repair information, estimating and management solutions to the motor vehicle
industry for over 90 years. The Mitchell 1 family of products includes a
complete line of integrated auto, medium and heavy truck online repair
information designed to improve productivity and profitability. With the
introduction of ProDemand™, Mitchell 1 will revolutionize the way technicians
repair vehicles. Mitchell 1’s SocialCRM™ is the marketing solution that will
help shops retain their current customers and acquire new ones in order to
improve their bottom line profits. In addition, Mitchell 1 provides repair
information to the Do-It-Yourself (DIY) market and transactional level data and
insight to multiple industries that conduct business in the automotive
marketplace. Mitchell 1 is a recipient of the ASE Blue Seal of Excellence award.
For more information on Mitchell 1 products and services, visit the company’s
website at
www.mitchell1.com.
