February 5, 2012
, Auburn Hills, Mich.
-
Chrysler Group television commercial titled "It's Halftime in America"
that aired during the 2012 NFL Championship game plus still images.
Video and images are downloadable via links on the right side of this
page.
The following is the script from the commercial:
It’s Halftime in America Script
It’s halftime. Both teams are in their locker room discussing what they can do to win this game in the second half.
It’s halftime in America, too. People are out of work and they’re
hurting. And they’re all wondering what they’re going to do to make a
comeback. And we’re all scared, because this isn’t a game.
The people of Detroit know a little something about this. They almost
lost everything. But we all pulled together, now Motor City is fighting
again.
I’ve seen a lot of tough eras, a lot of downturns in my life. And, times
when we didn’t understand each other. It seems like we’ve lost our
heart at times. When the fog of division, discord, and blame made it
hard to see what lies ahead.
But after those trials, we all rallied around what was right, and acted
as one. Because that’s what we do. We find a way through tough times,
and if we can’t find a way, then we’ll make one.
All that matters now is what’s ahead. How do we come from behind? How do we come together? And, how do we win?
Detroit’s showing us it can be done. And, what’s true about them is true about all of us.
This country can’t be knocked out with one punch. We get right back up
again and when we do the world is going to hear the roar of our engines.
Yeah, it’s halftime America. And, our second half is about to begin.
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