AUGUST 9, 2010 - Pine Brook, NJ: Auto parts, the internet, and breast cancer…not a common combination…until now. AutoTex PINK, the windshield wiper blade that is working to “Wipe Out Breast Cancer” and USAutoparts.net have joined forces by selling the high quality windshield wiper blades on the online retail giants’ website. A portion of the proceeds from each sale of the windshield wiper blades is donated to the National Breast Cancer Foundation (www.nbcf.org).
“US Auto Parts has been a great success story,” said Paula Lombard, WEXCO president and co-founder of AutoTex PINK. “For US Auto Parts to see and, more importantly, understand what AutoTex PINK is committed to doing, has really been great. Having our wiper blades available on US Auto Parts and through all their other companies will be a big boost to meeting our goal of funding continuing research that will hopefully one day eliminate this disease.”
Both AutoTex PINK and US Auto Parts have been very busy lately. This past week, US Auto Parts purchased well-known online automotive aftermarket retailer, JC Whitney, for $27.5 million, in a move that will raise US Auto Parts online traffic to 13 million visitors per month. Meanwhile, AutoTex PINK inked a deal to appear on a segment of the Lifetime Network morning show, “The Balancing Act”, on October 4th, when the show will dedicate its agenda to feature companies who are giving back to the cause of Breast Cancer Awareness.
“US Auto Parts and their companies are going to bring great visibility to the brand and to the cause,” said Lombard. “The new partnership also gives our millions of viewers on Lifetime Network’s “The Balancing Act” another national outlet that makes it easy for them to purchase the wiper blades and join the cause.”
AutoTex PINK windshield wiper blades come in a standard black color, with a small pink ribbon promoting the cause of breast cancer awareness and research. They are available in metal or frameless. Key features of the AutoTex PINK wiper blades include:
* Fits over 98% of vehicles on the road
* Natural molded rubber for longer life
* Meets or exceeds SAE specifications
* Easy installation in as little as five minutes
For more information, visit www.AutoTexPINK.com or www.usautoparts.net.
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