Tampa, Fla. October 5, 2011 – Today Yara, the
world’s largest diesel
exhaust fluid (DEF) producer, launched the first ever DEF mobile locator
application for Android mobile devices. Following the recent success of the
Air1® DEF Mobile Locator app for iPhone, Yara’s Air1 app for
Android will use GPS technology to identify the retail outlets closest to a
driver’s location to make finding DEF easier for even more drivers who are out
on the road. The Air1®
DEF Mobile Locator app, the official application of Air1, is now available for
free from the Android
Market or the iTunes
app store using the search term DEF.
America’s diesel-powered
vehicles equipped with selective catalytic reduction (SCR) technology rely on
DEF to meet the EPA’s
2010 heavy-duty engine and vehicle emissions standards and to make sure
their engines run efficiently. Consequently, easy access to high quality
DEF, such as Yara’s Air1 brand, is essential for all drivers to ensure that
their vehicles keep running and that the SCR technology in their engines
remains in pristine condition. Drivers who download the Air1 DEF Mobile Locator
app will now always know where the closest DEF retail location is whenever they
need to fill up or top off their tanks with high quality DEF.
“This
new edition to Yara’s Air1 family of mobile applications underscores Air1’s
commitment to both DEF end users and our retail partners carrying DEF,” said
Chad Dombroski, Yara’s Director of Air1. “We’ve been absolutely thrilled with
the positive response we received from drivers and retail outlets after the
launch of our iPhone app and have incorporated a lot of the feedback that we
received in both the new Android app and the latest iteration of the iPhone
app. For example, we have improved the app’s ability to zoom in on a location
and have provided users’ the flexibility to hide the keyboard if they choose,”
Dombroski continued.
As
every Air1 retail outlet is listed in Yara’s digital mapping system, both the
iPhone and Android apps will be updated monthly to account for any new retail
partnerships and to incorporate additional user feedback. The first app of its
kind for Android, the Air1 mobile locator application allows its operators to:
·
Find
more than 600 retail outlets in the U.S. selling DEF near or along
their route
·
Search
by city, state, or zip code for a DEF retail outlet
·
Pick
up a driver’s location via GPS to help them find the nearest DEF retail outlet
available
·
View
the address and map location of various retail outlets selling DEF
The
app is currently available in 17 languages and includes nearly 3,000 DEF
(AdBlue) retail locations across Europe, North America, Australia, and New Zealand as part of Yara’s
global commitment to Air1’s retailers and users. End users can also take advantage
of the application’s many useful functions via an identical DEF
locator tool on Yara’s Air1 website, which also features a route planner.
To
download the app for free, please visit the Air1
website, Android’s
Marketplace, or the iTunes
app store.
About Yara International
Yara International ASA is the
world's leading chemical company that converts energy, natural minerals and
nitrogen from the air into essential products for farmers and industrial
customers. As the number one global supplier of mineral fertilizers, we help
provide food for a growing world population. Our industrial product portfolio
includes environmental protection agents that prevent air pollution. Yara's
global workforce of 7,300 employees represents the great diversity and
knowledge that enables Yara to remain a leading performer in the industry.
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