Wednesday, December 1, 2010

AutoTex PINK Wins 2010 Automotive Communications Award


November 11, 2010 - Pine Brook, NJ: WEXCO Industries is pleased to announce that AutoTex PINK’s social site, www.MyAutoTexPINK.com, which supports the AutoTex PINK windshield wiper blades brand, has won the 2010 Automotive Communications Award from the Car Care Council Women’s Board. AutoTex PINK was recognized in the Business-to-Consumer Educational Article category.

The company won for the article “Your Car, Like You, Needs the Right Diet” which was written by Marcy Watson, Editor-in-Chief of MyAutoTexPINK.com, as part of the community website’s “Healthy Car, Healthy You” campaign to educate women about their vehicles, as well as their health. Paula Lombard, WEXCO President and founder of AutoTex PINK and Watson accepted the award during the Women’s Board reception, which took place Tuesday, November 2, at the Sands Expo Center during the Automotive Aftermarket Products Exposition (AAPEX).

“We are thrilled to be recognized by the Women’s Board,” said Lombard. “We have worked hard to build our community and this Automotive Communications Award shows that we are meeting our goal of educating consumers, and women in particular, about their vehicles.”

The Automotive Communications Awards are sponsored by the Women’s Board and supported by the Automotive Communication Council. The awards applaud companies/agencies that provide automotive information through outstanding advertising, marketing and public relations efforts.

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