Audi reported September 2013 sales of 13,065 vehicles, a 6.2% increase
over the previous September record set last year. September also stands
as the 33rd consecutive month of record sales for the brand. Audi sales
YTD increased 13.6% to 114,411 vehicles sold.
Through the end of the third quarter, 2013 already ranked as the third best year of total Audi sales in the US market.
“Audi momentum remained strong in September with several new models
expanding our lineup for the final push to another year of record
sales,” said Mark Del Rosso, Executive Vice President and COO, Audi of
America. “With the Audi A6 TDI, A7 TDI, A8 TDI and Q5 TDI clean diesel
models, along with the SQ5 performance crossover on dealer lots we are
confident of setting record sales again this year.”
September results were bolstered by sales of the Audi Q5 luxury
crossover, which posted a 44.9% gain in September with 3,268 units
delivered for the month. Sales of the Audi Q7 increased 31.9% to 1,386
vehicles sold for the month. Year-to-date sales for the Audi Q5
increased 43.7% while sales for the Audi Q7 increased 46.7%.
Audi sedan sales remained strong with the Audi A4 leading by an increase
of 28.8% over the same period last year to 3,357 vehicles sold for the
month.
Audi TDI sales remained strong with the addition of three new clean
diesel models this summer, including the Audi A6 TDI, Audi A7 TDI and
Audi Q5 TDI.
Highlights:
• Sales mix for Audi S performance variants finished the month at 13.9%
for the S4 sedan; 32.7% for the S5/ RS 5; 6.0% for the S6; 15.7% for the
S7; 13.2% for the S8; 22.5% for the TTS / TT RS and TTS Roadster and
6.4% for the SQ5 crossover.
• Sales of Audi A4 increased 28.8% compared to September 2012; YTD sales grew 2.3% compared to previous period.
• Sales of the Audi Q5 increased 44.9% compared to September 2012; YTD sales grew 43.7% compared to previous period.
• Sales of the Audi Q7 increased 31.9% compared to September 2012; YTD sales grew 46.7% compared to previous period.
• Sales mix for Audi A6 TDI finished the month at 12.8%, for the Audi A7
TDI at 11.7%, for the A8 TDI to 23%, the Audi Q5 TDI at 14.5%, and for
the Audi Q7 TDI at 30.6%
• The Audi A3 is being phased out in advance of the all-new A3 sedan arriving in the U.S. market next spring.
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