October 1, 2013
, Auburn Hills, Mich.
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Chrysler Group LLC today reported U.S. sales of 143,017 units, a 1
percent increase compared with sales in September 2012 (142,041 units),
and the group’s best September sales since 2007.
The Chrysler, Dodge and Ram Truck brands each posted year-over-year
sales gains in September compared with the same month a year ago. The
Ram Truck brand’s 8 percent increase was the largest sales gain of any
Chrysler Group brand during the month. Chrysler Group extended its
streak of year-over-year sales gains to 42-consecutive months in
September.
“Even though industry sales dipped during September, Chrysler Group
still managed to eke out a slight sales increase for the month,” said
Reid Bigland, Head of U.S. Sales. “Our dealers had two less selling days
in September compared with a year ago, but they still outperformed the
industry and extended our sales streak to 42-consecutive months of
year-over-year sales gains.”
Chrysler Group had four models that set sales records in September. The
Jeep® Compass and Jeep Patriot each set a sales record for the month of
September, as did the Dodge Dart compact sedan and the Dodge Challenger.
Sales of the Dodge Durango full-size SUV were up 66 percent, the
largest percentage sales gain by any Chrysler Group vehicle in
September.
Chrysler Group finished the month with a 62-days supply of inventory
(187,153 units). U.S. industry sales figures for September are projected
at an estimated 15.7 million units Seasonally Adjusted Annual Rate
(SAAR).
September 2013 U.S. Sales Highlights by Brand
Ram Truck Brand
Ram Truck brand sales were up 8 percent in September, the
brand’s 26th-consecutive month of year-over-year sales gains. It was the
brand’s best September sales since 2007 and the largest percentage
sales gain of any Chrysler Group brand in the month. Sales of the Ram
pickup truck were up 8 percent, its 41st-consecutive month of
year-over-year sales gains and its best September sales since 2007.
The first of the all-new 2014 Ram ProMaster vans began rolling into Ram
Truck dealerships across the country in September. The ProMaster lineup
offers a list of key best-in-class features including fuel economy,
cargo capacity and total cost of ownership. The new 2014 Ram Heavy Duty
pickups, with best-in-class towing and best-in-class Gross Combined
Weight Rating (GCWR), begin arriving in dealerships this month.
Dodge Brand
Dodge brand sales were up 3 percent in September, the
brand’s best September sales since 2005 and its 28th-consecutive month
of year-over-year sales gains. The Dodge Challenger and Dodge Dart
compact sedan each recorded their best sales for the month of September.
It was the Dart’s fourth straight month of year-over-year sales gains.
Sales of the Dodge Durango full-size SUV were up 66 percent, the largest
percentage sales gain by any Chrysler Group vehicle in September, and
its 11th-consecutive month of year-over-year sales gains. Sales of the
Dodge Charger were up 49 percent, its best September sales in three
years.
Chrysler Group is celebrating its 30 years of minivan leadership this
fall with special 30th-anniversary editions of the Dodge Grand Caravan
and the Chrysler Town & Country minivans. The 2014 Dodge Grand
Caravan 30th Anniversary Edition will be available on both the SE and
SXT models, and will continue to set the mark in minivan value.
Chrysler Brand
Chrysler brand sales were up 2 percent in September, its
best September sales since 2007. Sales of the award-winning Chrysler
Town & Country minivan were up 4 percent, its best September sales
since 2006. Chrysler Group is celebrating the 30th anniversary of the
minivan as one of the leading innovators in the segment created back in
late 1983. New for 2014 is the Chrysler Town & Country 30th
Anniversary Edition which features unique exterior and interior trim in
addition to its already extensive list of standard equipment. The first
luxury minivan, the Town & Country debuted in 1989. Sales of the
flagship Chrysler 300 full-size sedan were up 6 percent, its best
September sales performance in six years.
Jeep® Brand
Two of the four Jeep brand models set sales records in
September. The Jeep Patriot and Jeep Compass each registered their best
ever September sales. The Compass, with its 27 percent sales increase,
had the largest percentage sales gain of any Jeep brand model. Sales of
the Jeep Grand Cherokee were up 19 percent, its best September sales in
10 years. Jeep brand sales were down 5 percent in September compared
with the same month a year ago.
The Jeep brand announced in September that it will offer a 2014 Wrangler
Dragon Edition this fall, built from the popular concept first seen at
the 2012 Beijing International Automotive Exposition. Based on the Jeep
Wrangler Sahara, the Dragon Edition has numerous unique exterior and
interior styling cues consumers will appreciate. Available only in black
and as a four-door Unlimited model, the Wrangler Dragon Edition
features Bronze Satin Gloss trim inside and out.
FIAT Brand
FIAT brand sales were down 24 percent in September,
compared with the same month a year ago. But 2013 has been a good year
for the FIAT brand in the United States. The brand added the larger Fiat
500L and the Fiat 500e all-electric models to its product lineup, and
until September, the brand realized 18-consecutive months of
year-over-year sales growth.
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