ATLANTA (May 5, 2010) — Cooltrax Americas, LLC has been awarded a contract by Core-Mark International to supply its Fresh InTransit cold-chain monitoring solution across its fleet of refrigerated trailers and 24 of its distribution centers.
The company commenced retrofitting the fleet in March 2010. Fresh InTransit will be included on all future trailer purchases.
Core-Mark is one of the largest broad-line, full-service marketers and distributors of packaged consumer products in North America. It is also the leader in providing fresh products to the convenience store industry. Founded in 1888, Core-Mark provides distribution and logistics services to over 24,000 retail locations across the United States and Canada through 24 distribution centers.
The implementation of Cooltrax Fresh InTransit will enable Core-Mark to monitor in real-time the location, temperature alarms, and door activity of each compartment in its fleet of multi-temp and dual-temp trailers.
“We are encouraged by Core-Mark’s endorsement,” states Brad Bartlett, Director of Business Development for Cooltrax. “Building on our market dominance in Australia and New Zealand, this partnership paves the way for Cooltrax expansion into the U.S. and Canadian markets. It provides our clients with confidence that we will continue to evolve the technology and provide a pathway for future innovation in cold-chain management.”
Frank Kovach, Director of Transportation for Core-Mark, states, “Cooltrax brings a very innovative approach that complements Core-Mark’s commitment to maintaining temperature integrity across our cold chain. We realized early in our evaluation of various suppliers that Cooltrax brought much more than a reefer monitoring and tracking solution. Through Cooltrax’s unique long-range wireless sensor technology, our managers have visibility of trailer temperatures and door activity across all zones in real-time.
“Cooltrax brings a complete solution to the distribution of our refrigerated product. We can now remotely monitor our Carrier refrigeration units, determine the location of our untethered trailers, and bring this information into our state-of-the-art warehouse management system.”
Core-Mark will also implement the application in its distribution centers. Through the installation of the Cooltrax Gateway in distribution centers, the company will be able to monitor critical control points throughout storage and holding rooms.
Mr. Kovach comments, “The ability to leverage the same infrastructure and application platform across the 24 facilities provides a comprehensive view of our cold chain through one portal. This was also important in our vendor selection. We see Cooltrax as a cold-chain management partner for the long term. Their innovative and creative approach gives us a roadmap for meeting future regulatory requirements and customer expectations for credible temperature compliance, in-storage, in-route, and upon delivery.”
Cooltrax is a world-leading supplier of real-time cold-chain monitoring and tracking solutions. Specifically developed for perishable foods and pharmaceuticals, Cooltrax solutions are focused on reducing spoils, extending product shelf life, improving food safety compliance, and driving supply-chain efficiencies.
To learn more about Core-Mark International, contact Milton Draper at 650-589-9445 or visit www.core-mark.com. To learn more about Cooltrax Americas, LLC, contact Brad Bartlett at 877-667-6868 or visit www.cooltrax.com.
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