MIAMI, July 29, 2011 -- GOSO, a social media intelligence
platform, short for Go Social, will be launching a co-branded automotive
agency/reseller program starting in September. The company, who has been an
early pioneer in the automotive social media category, has worked directly with
dealers and manufacturers since its inception. The company's main decision behind
this strategy was to make sure that their product was developed in a way that
dealers could use the GOSO platform and comply with existing manufacturer
social media initiatives.
GOSO, which was founded in 2009, works with about 95% of
all automotive brands and most of the largest automotive groups in the country.
Their automotive product named GOSO Nitro was introduced early last year and
has been a huge success to date. Earlier this summer, GOSO launched their
non-industry specific platform and collectively between all of their social
media business applications has surpassed over 300,000 monthly active users in
just 2 months.
Adam Boalt, who spoke at last year's J.D. Power Internet
Roundtable with Facebook and LinkedIn, thinks that the growth of social
networks is extraordinary but businesses are still struggling to find their
place in this new media, especially small businesses. "We built GOSO as a
way to help businesses better understand their place on these social networks
by providing them with essential tools to help them engage with their
customers" said Boalt, founder of GOSO.
The company, which has offices in both Washington, D.C.
and Miami, Florida, is privately owned and has not received any outside
financing.
The Automotive Agency/Reseller Program was designed to
help agencies and resellers to more effectively manage their automotive
dealers' social media initiatives. The platform will not only provide
additional value to dealers but allow agencies and resellers to manage more
customers in a more efficient manner. The program is available by invite only.
GOSO encourages agencies and resellers to request an
invite by signing up at the following link:
For more information about GOSO, visit: http://www.goso.com.
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